NEWS & REVIEWS
Press Releases
For Immediate Release
Contact: Kate Licht
DBA
Public Relations
(212) 388-1400
MONSTER
DEMONSTRATES ITS STRONG SUPPORT FOR THE PROFESSIONAL AUDIO INDUSTRY AT NAMM
2012 - "BECAUSE THE MUSIC MATTERS!"
--
Announces Alliance with Numark to Benefit DJs; Teams Up with Dean Guitars; Showcases
Broad Range of High-Performance Headphones and More --
Anaheim,
CA, January 19, 2012
- Monster, a global leader in high performance audio cables, power conditioning products
and headphones for DJs, musicians,
producers and engineers,
is demonstrating its strong commitment to the professional audio world at its
NAMM 2012 Booth # 4850.
Monster's passion for creating ultimate performance audio gear
that helps musicians, DJs and other professionals
sound their very best is at the heart of its commitment to the industry - as reflected
in the Monster credo - 'Because the Music Matters!'"
Monster
News at NAMM 2012
At NAMM, Monster is announcing that it
is joining forces with Numark, the world's leading manufacturer of DJ
equipment and technology to offer DJs a new level of convenience, affordability
and performance. Together, Monster and Numark will offer DJs a variety of attractively priced
product "bundles," including the Ultimate
DJ Rig from Monster/Numark, combining advanced Numark DJ equipment with Monster
Pro MI power and connectivity products and more. The
combination packages will combine Numark's sophisticated products and
innovative DJ-focused features with cutting-edge Monster technologies to
deliver best-in-class
sound quality, power and performance, with all of today's leading-edge
capabilities prized by working DJs, producers, engineers and musicians.
NAMM
is also teaming up at NAMM with Dean Guitars to present the 2012 NAMM Jam, the
première concert at NAMM. Featuring performances
by Testament, Jackyl, Vinnie Moore and
Wayne Static, the concert will be live
streamed to over 100,000 musicians and fans. Monster and Dean Guitars are teaming up at NAMM
because of their shared passion for live music and their unified message -
"Because the Music Matters." In addition to being able to view the 2012 NAMM
Jam live, viewers all over the world will also have an "all-access ticket" to
NAMM with a multi-camera, real-time HD webcast from Dean Guitars, allowing
interaction via Facebook and Twitter.
Monster's Clear Audio
Leadership with ClarityHD™ Micro
At
NAMM, Monster is redefining "higher definition" music reproduction with crystal
clear talk and speakerphone capabilities with its stylish and compact ClarityHD™ Micro (SRP: $219.95). Scheduled to ship worldwide in
March, the innovative and portable ClarityHD™
Micro speaker/speakerphone reflects Monster's commitment to creating products
that meet the needs of today's music listener and creator, with the most
powerful and simplest solutions for enjoying better quality audio in every
aspect of their lives. Initially, it will be available in black with black
grilles and white with stainless grilles. In the coming months, easily interchangeable
optional grilles that attach magnetically will be available in a number of
colors and styles.
Headphones
for the Pros - And Everyone Who Wants Better Sounding Music with Style!
At
NAMM, Monster is showcasing a wide range of exciting and stylish headphones geared
to meet the needs of professional musicians, studio engineers, DJs and
consumers who simply want to "listen like the pros." For example, attendees will be able to
experience the new "Gratitude™" (SRP: $229.95)
in-ear headphones, created by Monster in partnership with Roll Hall of Fame Inductees and 8-time Grammy
Award winners Earth, Wind & Fire.
The first product to be released under the Monster/Earth, Wind & Fire partnership
alliance, Gratitude headphones that combine leading-edge Monster audio
technologies and engineering with the music and sound expertise of the
legendary Earth, Wind & Fire. They
are specifically engineered and tuned to faithfully reproduce the true
harmonics of live music and the sonic details of each instrument, resulting in
a more natural, immersive and vibrant listening experience
Monster has also partnered
with Miles Davis Properties, LLC to celebrate the life and art of
Miles Davis with its innovative Miles Davis Trumpet In-Ear
Headphones (SRP: $349.95) and Miles Davis Tribute™ In-Ear Headphones (SRP: $499.95). Both Miles Davis Tribute and Miles
Davis Trumpet headphones are designed to capture the essence of the iconic
artist's style, tuned to reproduce the subtle nuances of music, with advanced
sonic technologies engineered to deliver reference-quality audio.
At
NAMM, Monster will demo its Monster's acclaimed Turbine Pro™
Copper In-Ear Speakers,™ which provide an unprecedented solution for
achieving superior accuracy in both studio work and onstage in-ear monitor use.
In addition to their striking copper with bright chrome cosmetic, the new
Turbine Pro Copper headphones provide unsurpassed accuracy over all audio
frequencies for an ideal true-to-life professional reference listening
experience. With its all-metal
construction and robust strain relieve, Monster believes Turbine Pro is one of
the most durable in-ear headphones ever made. Monster Turbine Pro Copper In-Ear
Speakers are available for a suggested retail price of $399.95 per pair or
$429.95 with Monster's ControlTalk™ headphone cable, which
can be used with iPhone™ and iPod® for music playback
control as well as to take hands-free calls with iPhone and many smartphones.
Finally,
Monster is breaking new ground in the worlds of both high fashion and
high-performance audio with the launch of "Inspiration™," the company's first
over-ear, noise canceling headphone.
Ideal for frequent business travelers, home, commuting or office use,
Inspiration headphones deliver pure and powerful music reproduction, with a
trendsetting "fashion-forward" twist - interchangeable headbands in a multitude
of different colors and materials. Available
with either a titanium or pearl white finish, as well as a special SILVER LIMITED EDITION version, Inspiration over-ear headphones will begin shipping in Spring 2012 for
a suggested retail price of $279.95 a pair. Additionally, "Inspiration
Lite" on-ear headphones will be available in June in pearl white for a
suggested retail price of $229.95. The interchangeable headbands will be
available separately, with eight different styles to choose from initially.
Each band carries a suggested retail price of $29.95.
ABOUT MONSTER®
Monster
is the world's leading manufacturer of premium headphones and advanced connectivity solutions for
high-performance home entertainment, audio, home theater, mobile, computer and
gaming, as well as a leading innovator in the field of iPod®, iPhone® and iPad®
accessories and professional audio. The
company was founded by Head Monster Noel
Lee more than 30 years ago with a commitment to creating products that
literally "make music sound better" and it has continued to expand and
diversify ever since. Under its Monster
Cable® brand, the company leads the way in advanced audio, video, and data
connectivity solutions, and under the Monster Power® brand, it provides
high-performance AC power line conditioning and protection products for
audio/video systems. Monster continues to lead in innovation with over 350 U.S.
and international patents and 100 pending, offering more than 6,000 products in
over 120 countries worldwide.
About Numark
Numark is obsessed with designing equipment that meets the individual need
of every DJ. That's why the sound of Numark has been present in scratches,
breaks, and beats for more than 30 years. Numark has produced dozens of
products that changed the landscape of the DJ world. Numark's innovations
include the world's highest-torque turntable motor, the first 100%
digital 10" scratch mixer, and the first CD players that provide
simultaneous control of multiple effects. Today, Numark is at the forefront of
professional digital tools that leverage the power of Apple's iPod®, with the
DJ in mind. Numark continues their tradition of innovation by producing
breakthrough video products for the ever-growing number of VJs and digital DJs.
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