Monster Cable® - Monster Gives 21st Century Couch Potatoes the Solution They Need With Debut of Affordably Priced MC AV50 Universal Home Theater Controller

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Monster Gives 21st Century Couch Potatoes the Solution They Need With Debut of Affordably Priced MC AV50 Universal Home Theater Controller

-- World's First Tabletop, Dual and Single-Handed Universal Remote Breaks the Mold in Easy-to-Use Remote Control with Today's Advanced Home Theater Devices. --

New York, NY, June 10, 2009 - Monster, the world's leading manufacturer of cables, AV accessories, and power conditioning products, announces the introduction of the Model MCC AV50 Home Theater Controller (SRP: $49.95). Scheduled for shipment in July 2009, the uniquely designed and affordable MCC AV50 opens up a new chapter in the evolution of universal home entertainment remote controls.

Specifically created to solve the challenges posed by today's myriad of sophisticated home entertainment components, the MCC AV50 is the world's first tabletop, dual and single-handed universal remote control. With an ergonomically designed button and navigation layout similar to that of a portable game console, the MCC AV50 makes navigating today's networked TV, games, Blu-ray players and other devices more natural and straightforward than ever before. To ensure that users rarely if ever have to reach for their old remotes, the all-in-one Monster device is packed with basic 'common sense' buttons that control the key performance and convenience features of today's most advanced home theater components, such as on-screen aspect ratio selection.

An Affordable "Magic Bullet" Solution
Noel Lee, the Head Monster, noted: "There is a dizzying array of universal remotes on the market these days. Many use the same basic design and it can be hard for the average consumer to see any difference among them. In addition to its unique design, the new MCC AV50 is literally a 'magic bullet' solution that empowers people to immediately make sense of their home entertainment systems and puts all the performance features and functionalities they need right at their fingertips. It brings the ultimate remote to the 21st century couch potato!"

Total Simplicity of Use, Elegant Design to Match Every Décor
The MCC AV50 is designed for easy use. For example, for channel surfing, it's light and ergonomic enough to flip channels and adjust volume with one hand. Furthermore, the AVC50 tabletop design makes it a much more natural fit for any living room environment. Also as flat-panel television sets become a central element in the décor of many people's homes, the elegant and attractive form factor of the MCC AV50's creates a more natural look on any coffee table or end table.

The AV50 shares many of the same unique operational qualities as other Monster advanced controllers, in that it makes individual home entertainment components work together rather than separately. They all share a host of powerful features, including advanced options for setup, customization and maintenance that elevate them far beyond ordinary remotes.

Activity-Based Control sends intelligent commands to all necessary components with the touch of a single button. Users choose simple, plain-English Activities like "Play a DVD" and "Listen to Satellite Radio." The remotes then automatically power the right components, set all the correct inputs, and adjust themselves to the user's preferences - all from a one-button control!

Web-Based Setup and Configuration is user-friendly and available 24-7. Consumers access an online wizard at Monster Central® Control and enter the brand and model numbers of their equipment. Next, the wizard asks them a few simple questions. Based on the answers, the Monster Configurator downloads the proper control codes for all their gear into the MCC AV50 over a USB cable that comes with the product. No "teaching" or "learning" is involved and users can add or subtract components at their convenience. Likewise, they can create new Activities at any time.

Extensive Personalization and Customization enables users to create custom "palettes" for easy access to their favorite picture and sound functions. Users can also personalize their Monster Controller with custom graphics, photos and slide shows.

About Monster
Monster is celebrating its 30th anniversary in 2009. The company was founded by Head Monster Noel Lee with a commitment to creating products under the Monster Cable® brand to literally "make music sound better." Today, Monster has grown and diversified to become the world's leading manufacturer of connectivity solutions for high-performance audio, video, car audio, computer, console and computer gaming, as well as a leading innovator in the field of iPod® and iPhone™ accessories and professional audio and sound reinforcement. Additionally, under its Monster Power® brand, the company is the leading manufacturer of high-performance AC power line conditioning and protection products for audio/video systems. Explore the world of Monster at www.monstercable.com.

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